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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • G

    Google Cloud

    Google Cloud 에서 데이터 레이크와 데이터 웨어하우스 빌드하기

    Skills you'll gain: Data Lakes, Data Governance, Google Cloud Platform, Data Storage Technologies, Data Management, Data Warehousing, Data Architecture, Advanced Analytics, Cloud Storage, Big Data, Data Processing, Data Security, Applied Machine Learning, Open Source Technology

    Intermediate · Course · 1 - 3 Months

  • U

    Universidad de los Andes

    Maestría en Inteligencia Analítica de Datos

    Skills you'll gain: Social Network Analysis, Data Presentation, Systems Thinking, Unsupervised Learning, Risk Analysis, Deep Learning, Computer Vision, Reinforcement Learning, Natural Language Processing, Predictive Modeling, Time Series Analysis and Forecasting, Project Management Life Cycle, MLOps (Machine Learning Operations), Logistic Regression, Marketing Analytics, Cash Flows, Descriptive Analytics, Transfer Learning, Simulations, Operations Research

    Earn a degree

    Degree · 1 - 4 Years

  • Status: Hands-On Projects
    Hands-On Projects
    I

    Illinois Institute of Technology

    Master of Business Administration (MBA)

    Skills you'll gain: Process Improvement, Pay Per Click Advertising, Digital Marketing, Responsible AI, Global Marketing, Web Analytics, Culture Transformation, Financial Statement Analysis, Digital Transformation, Market Dynamics, Dashboard, Capital Budgeting, Design Thinking, Descriptive Statistics, Predictive Analytics, Leadership and Management, Game Theory, Product Lifecycle Management, Microsoft Excel, Business Strategy

    Earn a degree

    Degree · 1 - 4 Years

  • G

    Google Cloud

    BigQuery ML を推論に使用する

    Skills you'll gain: Data Analysis, Applied Machine Learning, Model Deployment, Machine Learning, Predictive Modeling, Machine Learning Algorithms

    Beginner · Course · 1 - 4 Weeks

  • Status: Hands-On Projects
    Hands-On Projects
    U

    University of London

    Bachelor of Science in Business Administration

    Skills you'll gain: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Process Mapping, Statistical Methods, Integrated Marketing Communications, Advertising, Innovation, Mergers & Acquisitions, Training and Development, Virtual Teams, Databases, Cost Accounting, International Finance, Research, Team Management, Economic Development, Cultural Diversity

    Earn a degree

    Degree · 1 - 4 Years

  • U

    Universidad de los Andes

    Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®

    Skills you'll gain: Social Network Analysis, Data Presentation, Data Storytelling, Network Analysis, Interactive Data Visualization, Predictive Modeling, Looker (Software), Data Visualization, Dashboard, Marketing Analytics, Cash Flows, Financial Statement Analysis, Transfer Learning, Advertising, Applied Machine Learning, Random Forest Algorithm, Operations Research, Statistical Machine Learning, Statistical Analysis, Mathematical Modeling

    Credit offered

    Mastertrack · 6 - 12 Months

  • G

    Google Cloud

    Google Cloud における生成 AI を使用したウェブサイトのモダナイゼーション

    Skills you'll gain: Generative AI, AI Personalization, Web Analytics and SEO, Web Content, Prompt Engineering, Google Cloud Platform, User Experience

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois at Urbana-Champaign

    Mergers & Acquisitions Graduate Certificate

    Skills you'll gain: Business Strategy, Data Visualization, Data Storytelling, Management Accounting, Model Evaluation, Fund Accounting, Operations Management, Organizational Change, Mergers & Acquisitions, Financial Statement Analysis, Project Closure, Risk Management, Social Determinants Of Health, Revenue Recognition, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Supply And Demand, Statistical Inference

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • U

    University of Colorado Boulder

    Data Science Graduate Certificate

    Skills you'll gain: Model Evaluation, Data Mining, Supervised Learning, Unsupervised Learning, Service Level, Dimensionality Reduction, Deep Learning, Statistical Modeling, Probability, Applied Machine Learning, Anomaly Detection, Machine Learning Algorithms, Statistical Inference, Statistical Hypothesis Testing, Data Warehousing, Recurrent Neural Networks (RNNs), Regression Analysis, Performance Testing, Bash (Scripting Language), Data Science

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • A

    Amazon Web Services

    Amazon Connect: Introduction to the Administrative Interface

    Skills you'll gain: Dashboard, Report Writing, Business Reporting, Management Reporting, Performance Reporting, Ad Hoc Reporting, Real Time Data, Call Center Experience, Administration, Workforce Management

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Google Cloud 에서 데이터 레이크와 데이터 웨어하우스 빌드하기: Google Cloud
  • Maestría en Inteligencia Analítica de Datos: Universidad de los Andes
  • Master of Business Administration (MBA): Illinois Institute of Technology
  • BigQuery ML を推論に使用する: Google Cloud
  • Bachelor of Science in Business Administration: University of London
  • Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®: Universidad de los Andes
  • Google Cloud における生成 AI を使用したウェブサイトのモダナイゼーション: Google Cloud
  • Mergers & Acquisitions Graduate Certificate: University of Illinois at Urbana-Champaign
  • Data Science Graduate Certificate: University of Colorado Boulder
  • Amazon Connect: Introduction to the Administrative Interface: Amazon Web Services

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