• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • U

    University of North Texas

    Bachelor of Science in General Business

    Skills you'll gain: Operations Management, Model Evaluation, Arbitration, Leadership Studies, Compensation Strategy, Integrated Marketing Communications, Organizational Change, Event Management, Grammar, Sales Process, Statistical Visualization, Policy Development, Design Thinking, Public Policies, Probability & Statistics, Global Marketing, Cultural Diversity, Digital Media Strategy, Music History, Life Sciences

    Degree · 1 - 4 Years

    Category: Earn a degree
    Earn a degree
  • C

    Coursera

    Manage Confluence Users

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
  • U

    University of London

    Bachelor of Science in Business Administration

    Skills you'll gain: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Process Mapping, Statistical Methods, Customer Retention, Integrated Marketing Communications, Innovation, Mergers & Acquisitions, Performance Measurement, Training and Development, Virtual Teams, Databases, International Finance, Research, Branding, Economic Development, Cultural Diversity

    Degree · 1 - 4 Years

    Category: Earn a degree
    Earn a degree
  • U

    Universidad de los Andes

    Maestría en Inteligencia Analítica de Datos

    Skills you'll gain: Social Network Analysis, Systems Thinking, Unsupervised Learning, Risk Analysis, Deep Learning, Reinforcement Learning, Financial Statement Analysis, Data Storytelling, Computer Vision, Natural Language Processing, MLOps (Machine Learning Operations), Time Series Analysis and Forecasting, Predictive Modeling, Project Management Life Cycle, Marketing Analytics, Logistic Regression, Descriptive Analytics, Simulations, Presentations, Data Cleansing

    Degree · 1 - 4 Years

    Category: Earn a degree
    Earn a degree
  • C

    Coursera

    Tackle Client Objections

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
  • U

    Universidad de los Andes

    Maestría en Inteligencia Artificial

    Skills you'll gain: Real-Time Operating Systems, Semantic Web, Supervised Learning, LangChain, Unsupervised Learning, Cloud-Native Computing, Continuous Deployment, Reinforcement Learning, Financial Statement Analysis, Data Storytelling, Classification Algorithms, Deep Learning, Computer Vision, Natural Language Processing, Artificial Intelligence, MLOps (Machine Learning Operations), Biomedical Engineering, Marketing Analytics, Data Ethics, Fine-tuning

    Degree · 1 - 4 Years

    Category: Earn a degree
    Earn a degree
  • O

    O.P. Jindal Global University

    MBA Business Analytics

    Skills you'll gain: Data Storytelling, Operations Management, Design Thinking, Data Visualization, Active Listening, Business Ethics, Working Capital, Database Management, Sampling (Statistics), Environmental Social And Corporate Governance (ESG), Project Estimation, Financial Statements, Business Analytics, Predictive Modeling, Marketing Management, Financial Accounting, Predictive Analytics, Human Resources Management and Planning, Internet Of Things, Big Data

    Degree · 1 - 4 Years

    Category: Earn a degree
    Earn a degree
  • U

    University of Colorado Boulder

    Engineering Management Graduate Certificate

    Skills you'll gain: User Story, Project Schedules, Sustainability Reporting, Financial Statements, Engineering Management, Financial Analysis, Budget Management, Stakeholder Analysis, Financial Statement Analysis, Project Scoping, Cost Estimation, Personal Development, Team Leadership, Environmental Social And Corporate Governance (ESG), Resilience, Agile Project Management, Capital Budgeting, Self-Awareness, Risk Analysis, Cost Management

    Graduate Certificate · 6 - 12 Months

    Category: Credit offered
    Credit offered
  • I

    Illinois Institute of Technology

    Master of Business Administration (MBA)

    Skills you'll gain: Dashboard, Dashboard Creation, Process Improvement, Pay Per Click Advertising, Responsible AI, Global Marketing, Web Analytics, Culture Transformation, Financial Statement Analysis, Predictive Modeling, Organizational Leadership, Digital Transformation, Market Dynamics, Capital Budgeting, Design Thinking, Descriptive Statistics, Game Theory, Competitive Analysis, Product Lifecycle Management, Microsoft Excel

    Degree · 1 - 4 Years

    Category: Earn a degree
    Earn a degree
  • U

    University of Leeds

    Master of Science in Data Science (Statistics)

    Skills you'll gain: Data Ethics, Social Network Analysis, Data Presentation, Statistical Machine Learning, Statistical Hypothesis Testing, Classification And Regression Tree (CART), Data Storytelling, R (Software), Exploratory Data Analysis, Bayesian Statistics, Data Analysis, Data Visualization, Statistical Visualization, Supervised Learning, Network Analysis, Web Scraping, Statistical Modeling, Linear Algebra, Python Programming, Data Preprocessing

    Degree · 1 - 4 Years

    Category: Earn a degree
    Earn a degree
  • U

    Universitat Politècnica de València

    Introducción a ALT - Tecnología de Asistencia a la Vida

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
    Category: Credit offered
    Credit offered
  • I

    IIT Guwahati

    Bachelor of Science in Data Science & AI

    Skills you'll gain: Package and Software Management, Time Series Analysis and Forecasting, Cloud Computing Architecture, Linear Algebra, Data Structures, R (Software), Data Warehousing, Database Design, Model Evaluation, Database Management, Social Network Analysis, Algorithms, Java Programming, Deep Learning, Portfolio Management, Oral Comprehension, C (Programming Language), Econometrics, Spreadsheet Software, Matplotlib

    Degree · 1 - 4 Years

    Category: Earn a degree
    Earn a degree
1…522523524525

In summary, here are 10 of our most popular social media marketing courses

  • Bachelor of Science in General Business: University of North Texas
  • Manage Confluence Users: Coursera
  • Bachelor of Science in Business Administration: University of London
  • Maestría en Inteligencia Analítica de Datos: Universidad de los Andes
  • Tackle Client Objections: Coursera
  • Maestría en Inteligencia Artificial: Universidad de los Andes
  • MBA Business Analytics: O.P. Jindal Global University
  • Engineering Management Graduate Certificate: University of Colorado Boulder
  • Master of Business Administration (MBA): Illinois Institute of Technology
  • Master of Science in Data Science (Statistics): University of Leeds

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok