“Creatividad en la bandeja de entrada: marketing por correo electrónico” es el cuarto de los siete cursos del Certificado de Carrera de Google en Marketing Digital y Comercio Electrónico. Aprenderás a ejecutar campañas de marketing por correo electrónico de forma exitosa. El e-mail es uno de los canales más utilizados como parte de las estrategias de marketing digital. El correo electrónico es una vía para comunicarse con las y los clientes, impulsar las ventas y fidelizar audiencias. En este curso, profundizarás tus conocimientos sobre marketing por correo electrónico y aprenderás a crear estrategias, ejecutar campañas y medir resultados. También, aprenderás a usar listas de correo y a automatizar flujos de trabajo.
Creatividad en la bandeja de entrada: marketing por correo electrónico
Creatividad en la bandeja de entrada: marketing por correo electrónico
This course is part of Google Marketing Digital e E-Commerce Professional Certificate
Instructor: Google Career Certificates
11,139 already enrolled
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Gain insight into a topic and learn the fundamentals.
300 reviews
Beginner level
No prior experience required
Flexible schedule
3 weeks at 10 hours a week
Learn at your own pace
99%
Most learners liked this course
What you'll learn
Comprende el rol del marketing por correo electrónico en una estrategia digital
Redacta de forma efectiva correos electrónicos, asuntos y textos de vista previa
Prueba, ejecuta y optimiza una campaña de marketing por correo electrónico
Mide y analiza los resultados de la campaña de correo electrónico
Skills you'll gain
- Marketing Automation
- Content Creation
- Marketing Analytics
- Management Reporting
- Performance Metric
- Data Security
- Key Performance Indicators (KPIs)
- Personally Identifiable Information
- Customer Retention
- Marketing Strategy and Techniques
- Smart Goals
- Email Automation
- Digital Marketing
- Campaign Management
- Email Marketing
Tools you'll learn
Details to know
Shareable certificate
Add to your LinkedIn profile
Assessments
25 assignments
Taught in Spanish
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This course is part of the Google Marketing Digital e E-Commerce Professional Certificate
When you enroll in this course, you'll also be enrolled in this Professional Certificate.
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate from Google
There are 5 modules in this course
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Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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Showing 3 of 300
L
Reviewed on Dec 29, 2023
Es un curso muy práctico y la parte de la teoría es muy rápida y entendible.
GG
Reviewed on Aug 19, 2024
Es un curso muy completo,especifico, que te brinda una formación muy solida.Te construye confianza con sus actividades y te brinda la capacidad de seguir proyectándote.
SE
Reviewed on Nov 20, 2024
Necesaria mas tiempo de enseñanza en el manejo de las herramientas de automatizacion, segmentacion y elaboracion de correos electronicos
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