Chevron Left
Back to Foundations of Digital Marketing and E-commerce

Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
31,172 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

VL

May 9, 2023

Clear and easy to digest information. Gives a great overview of the industry and the roles each one plays. Helpful for complete newbies to understand the basics of digital marketing and e-commerce.

JG

Sep 10, 2023

Great experience. Breezed through the course. Could have been a little shorter, but other than that - great display of information to lay the foundation for your digital marketing/e-commerce career!

Filter by:

4576 - 4600 of 7,234 Reviews for Foundations of Digital Marketing and E-commerce

By Niceta n

•

Oct 6, 2022

Very Informative

By Hitesh P

•

Sep 24, 2022

amazing teachers

By Roshmina H

•

Sep 23, 2022

Amazing content!

By seth k b

•

Sep 15, 2022

you are the best

By ARNALDO L R T

•

Aug 22, 2022

Excellent course

By gina o

•

Aug 18, 2022

Intresting journy

By Oliver B

•

Aug 14, 2022

Awesome intructor

By ramiz r

•

Aug 8, 2022

Very informative.

By Ravi R

•

Aug 4, 2022

really good 👍🏻

By Prince S

•

Jul 20, 2022

Wonderful crafted

By Deleted A

•

May 21, 2022

Excellent course!

By Jovaun B

•

Feb 3, 2026

very imformative

By Sara G

•

Jan 30, 2026

Very Informative

By Irushi H p

•

Dec 20, 2025

very good course

By Seema j

•

Dec 20, 2025

great experience

By Tehreem S

•

Nov 21, 2025

GREAT experience

By Abdujalil B

•

Nov 13, 2025

best of the best

By Esteban F

•

Oct 13, 2025

Excelente curso!

By Jeannette M

•

Oct 3, 2025

Excellent course

By Pasteur F G

•

Sep 19, 2025

c'est formidable

By Austin P

•

Sep 12, 2025

great experience

By MAHANOOR M R

•

Aug 14, 2025

nice informative

By Gonzalo G B J

•

Aug 7, 2025

Claro y preciso!

By Oorjeet V

•

Aug 1, 2025

Great experience

By Victory M

•

Jul 11, 2025

wonderful course