Chevron Left
Back to Foundations of Digital Marketing and E-commerce

Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
31,162 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

AG

Jun 20, 2022

thank you google for this course to know what is digital marketing , how it works , what are the definations to various tacts , various terms , types of marketing, marketing funnel and so much ...

AL

Jun 2, 2023

While I loved the course, I got slightly irritated with the speaker's pronunciation of the words "Important." I found it distracting, but otherwise she did great. The material was easy to digest.

Filter by:

5976 - 6000 of 7,234 Reviews for Foundations of Digital Marketing and E-commerce

By Tamiru T

•

Apr 20, 2025

nice

By Glyzhel A S

•

Apr 13, 2025

cool

By SHUBHAM R

•

Apr 8, 2025

good

By MUHAMMAD S A

•

Apr 8, 2025

Nice

By Aayush K

•

Apr 4, 2025

nice

By Vikram

•

Apr 3, 2025

good

By Krish K S

•

Apr 1, 2025

nice

By Phạm P Q

•

Mar 29, 2025

good

By Mwaniki K

•

Mar 28, 2025

Good

By Trần K Y

•

Mar 28, 2025

good

By Raju S S

•

Mar 18, 2025

good

By Jaka S

•

Mar 14, 2025

nice

By SHIYAS M

•

Mar 14, 2025

good

By Ravi S P

•

Mar 10, 2025

good

By Koshmuratova Z B q

•

Mar 7, 2025

good

By Islam R

•

Mar 4, 2025

Cool

By Nurlan J

•

Mar 4, 2025

Nice

By MUHAMAD J R

•

Feb 28, 2025

Good

By Harsh Y

•

Feb 27, 2025

good

By ภูวเดช พ

•

Feb 26, 2025

good

By Vishakha J

•

Feb 25, 2025

good

By BIBIANA S B

•

Feb 24, 2025

Good

By Ulfa N

•

Feb 23, 2025

good

By Bảo P T

•

Feb 20, 2025

Good

By SANDRI M A I

•

Feb 20, 2025

good