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Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
31,357 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

SC

Mar 22, 2023

The course was informative and has given me more insight to how I can better approach my own social media platforms and create a brand that will increase things like SEO, Sales, etc. Great course.

AM

Jul 30, 2023

It's pretty good information. I just completed the first of seven courses. There are a few moments in the course I disliked and thought that they should remove but for the most part its all helpful.

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7251 - 7275 of 7,281 Reviews for Foundations of Digital Marketing and E-commerce

By harsh b

•

Nov 18, 2024

Way too much unnecessary content.

By Ricardo S

•

Dec 16, 2025

Muy costoso para algo tan básico

By Márcio S d S F

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Jul 24, 2025

Conteúdo de difícil assimilação.

By NITHIYA S P M P

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Jun 28, 2025

I not received the certificate

By OLUWAKEMI O

•

Mar 18, 2025

It was a great course to learn

By Nagaraj B

•

Oct 21, 2024

nothing more in depth concepts

By ROSSE M M C

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Aug 1, 2025

Ya es muy largo y me cansa ;(

By Vanshika h

•

Jun 21, 2025

i didn't got my certificate

By Sandile

•

Mar 11, 2025

Can’t access my certificate

By 011 อ น

•

Nov 7, 2025

ไม่ให้เกียรติบัตรกูไอเวร

By RUTH S L M

•

Oct 14, 2025

El peor curso de mi vida

By Pavan A

•

Jul 13, 2025

Not getting certificate

By Sugirbekov A

•

Apr 26, 2025

where's my certificate?

By อรุณศรี ต

•

Nov 18, 2025

เธอไม่ให้ใบรับรองเรา

By Fernanda l

•

Oct 31, 2025

Espantoso traduccion

By Sidheswar B

•

Apr 28, 2025

not fullly developed

By Tomi S

•

Mar 20, 2025

bullshit platform.

By Ayush B

•

Dec 21, 2025

not to the level

By Bilge E K

•

Sep 20, 2025

Çok yüzeyseldi

By MUHAMMAD U N

•

Jun 12, 2025

unbenificial

By Muhammad N D P

•

Oct 27, 2024

Wasting time

By DIEGO M D G R

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Nov 16, 2025

No me gusto

By EDER A S M

•

Aug 11, 2025

Me encantó

By 杨晨曦

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Jul 24, 2025

bullshit

By miguel l

•

Aug 4, 2025

estafan