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Learner Reviews & Feedback for Management of Fashion and Luxury Companies by Università Bocconi

4.7
stars
6,178 ratings

About the Course

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

Top reviews

MP

Dec 26, 2022

Very helpful!!! Amazing, insightfuls, professors were lovely, smart and kept it fun and engaging as much as it can be! Great additional material, informative and playful, learned a lot, thanks!

WZ

Feb 5, 2016

very useful course, not only for Luxury industry. Many topics talked about are enlighted. After learning, I think I am more reasonable facing all fancy things and choose them more sophiscated.

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951 - 975 of 1,470 Reviews for Management of Fashion and Luxury Companies

By Mariana Z V

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May 28, 2019

I learned so much!!!!

By Neha D

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Jan 15, 2019

It was a good course!

By Juliana P

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Jul 10, 2017

Excellent course!!!!!

By Varshini M

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Aug 25, 2020

Very nice course ...

By Anna M S

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Mar 12, 2018

Grazie, molto utile.

By Gabriela I

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May 5, 2024

loved it so much!!!

By Ernesto F

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Aug 26, 2022

Love it! Thank you!

By Anna B A

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Apr 10, 2022

Super recomendado!

By Flavia

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Dec 24, 2020

Amazing! Thank you!

By Aatufa A

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Aug 17, 2020

Very helpful for me

By M R

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Apr 19, 2020

Très enrichissant !

By Severyan L

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Apr 12, 2020

It's so amazing! :)

By Hanh A L

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Nov 23, 2015

useful course ever!

By Sara M

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Sep 24, 2020

Interesting course

By Saad K A

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Aug 10, 2020

Beyond amazing :')

By aditri t

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Jun 5, 2020

merely wonderful .

By Marta C

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Apr 18, 2020

Excellent course!!

By 徐陈宠

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Nov 4, 2019

excellent course !

By Ivy y p W

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Jan 13, 2019

very useful course

By Gendreau S

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Aug 20, 2017

Really good course

By Eirini S

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Feb 28, 2017

Very Good Quality!

By Dix Z

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Feb 27, 2023

excellent course!

By Susana G M

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Aug 4, 2020

Excellent content

By Michelle P

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Jun 16, 2020

Love this course!

By Alessia o

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Jun 9, 2020

Totally approved!