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Learner Reviews & Feedback for Management of Fashion and Luxury Companies by Università Bocconi

4.7
stars
6,169 ratings

About the Course

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

Top reviews

LN

Apr 20, 2020

Excellent Course! Love how you can study at your own pace. It provides an abundance of information for both fashion & luxury management as well as building your own fashion &/or luxury brand.

VK

Jan 31, 2020

It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.

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851 - 875 of 1,470 Reviews for Management of Fashion and Luxury Companies

By Sabrina C R

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Apr 22, 2021

He aprendido mucho, vale la pena!!

By Маргарита М

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Feb 8, 2021

Amazing course, thank you so much!

By Ana J

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Aug 12, 2020

Amazing and interesting course !!!

By Peter M H I

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Jul 9, 2020

Has gained me valuable information

By Emanuela G

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Jun 23, 2020

Interesting and really informative

By Dhvani S

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Jun 15, 2020

such a good and informative course

By Manar E F

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Oct 13, 2017

The course is greatly informative.

By Елизавета А

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Oct 27, 2015

It was really new - thank you all!

By SHRIYA P

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May 27, 2021

Amazing course! very insightful!

By Biljana B

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Oct 28, 2020

Very interesting and informative!

By Salma M

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Oct 19, 2020

Very dynamic, which works for me.

By Yara Z

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Oct 13, 2020

Thank you! It was really helpful.

By Bernice B

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Mar 29, 2018

Really enjoyed taking this course

By Anna H

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Jul 19, 2017

Great!! Huge amount of knowledge!

By Marcella A C J

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Sep 26, 2016

This course is a luxury! amazing!

By Johann V

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Aug 24, 2024

Excellent course, very accurate.

By Sandra D

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Apr 19, 2020

Amazing, incredibly interesting!

By Deleted A

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Jan 26, 2018

Very useful and well structured!

By Benjamin B

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Sep 11, 2015

Amazing teachers, great content!

By Melissa K C

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Sep 17, 2023

I definitely learned a lot more

By Caterina F

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May 7, 2023

Very well made and educational.

By Diana T M

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Aug 28, 2022

Excelente curso, muchas gracias

By Kim T

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Jul 14, 2021

Very on-point and informative.

By Алёна О

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Jan 20, 2021

Many thanks! It was very useful

By Cameron B

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Oct 21, 2020

Very good and very informative!