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Learner Reviews & Feedback for Management of Fashion and Luxury Companies by Università Bocconi

4.7
stars
6,178 ratings

About the Course

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

Top reviews

MP

Dec 26, 2022

Very helpful!!! Amazing, insightfuls, professors were lovely, smart and kept it fun and engaging as much as it can be! Great additional material, informative and playful, learned a lot, thanks!

WZ

Feb 5, 2016

very useful course, not only for Luxury industry. Many topics talked about are enlighted. After learning, I think I am more reasonable facing all fancy things and choose them more sophiscated.

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1101 - 1125 of 1,470 Reviews for Management of Fashion and Luxury Companies

By Thais C

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Sep 10, 2021

top !

By SIJO T

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Oct 13, 2020

👍👍👍

By Tomaz S

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Aug 12, 2017

great!

By Marco T

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May 1, 2017

nice !

By Alexandra F

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Sep 18, 2016

great!

By andreabarraganlarco

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Feb 23, 2016

Great!

By Abiola P

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Nov 9, 2024

Great

By Mohamed A ( A

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Jun 2, 2023

Great

By Vik C

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Feb 18, 2023

great

By Natalia K

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Jan 25, 2022

GREAT

By saba a

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Dec 29, 2021

good

By Admashelle R

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Oct 21, 2021

C'est

By Riyad A

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Oct 10, 2020

GREAT

By Roy A

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Jul 22, 2020

Good!

By 186 N C

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May 23, 2020

Great

By Chenyi Z

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Jul 2, 2017

good!

By Spencer R

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Apr 19, 2016

Best!

By Rey R

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Jun 18, 2025

nice

By Sheetal B

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Nov 14, 2024

Good

By FengLing C

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Feb 25, 2024

good

By Mr. M H H

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Sep 18, 2023

good

By Agustin L d m

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Nov 12, 2022

good

By Qurban B

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Jan 19, 2022

good

By KAVISHNA R

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Nov 29, 2021

Good

By Allison J P A

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Jul 1, 2021

cute