By completing this course, learners will be able to define the foundations of market research, analyze company vision, portfolios, and financial performance, apply strategic frameworks such as PESTLE, SWOT, and segmentation, and evaluate research processes to measure business impact.

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Market Research Case Study: Apply & Analyze
This course is part of Market Research & Business Intelligence Mastery Specialization

Instructor: EDUCBA
Included with 
What you'll learn
Apply SWOT, PESTLE, and segmentation for strategic insights.
Design and evaluate complete market research frameworks.
Analyze business performance and market entry strategies.
Skills you'll gain
Details to know

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November 2025
8 assignments
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There are 2 modules in this course
This module introduces learners to the fundamentals of market research through a detailed case study. It explores the company’s background, strategic foundations, and early observations, setting the stage for deeper market insights. Learners will understand how corporate vision, product portfolios, financial performance, and strategic objectives influence research direction and market entry planning.
What's included
12 videos4 assignments
This module deepens learner understanding of advanced research techniques and analytical frameworks. It guides learners through audits, PESTLE, SWOT, and segmentation methods, culminating in process execution, reporting, evaluation, and impact assessment. By the end, learners will be equipped to design comprehensive research strategies and measure their effectiveness in real-world contexts.
What's included
12 videos4 assignments
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Frequently asked questions
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