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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois Urbana-Champaign

4.7
stars
17,057 ratings

About the Course

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

NM

Jul 21, 2020

The course is wonderful. I learned so many things that I was unaware of. It is different from digital marketing courses on other platforms. I am sure it will help in improving my freelancing career.

DR

Mar 5, 2020

A thought provoking course which highlights the benefits of modern digital tools and applies them to marketing theory and how digital tools are changing the landscape of marketing. Highly recommend!

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3376 - 3400 of 5,368 Reviews for Marketing in a Digital World

By Jims H

•

Jan 13, 2017

Well structured course.

By Niovi

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Jun 17, 2016

It was great! With real

By Mostafa A M E

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Apr 15, 2016

Very interesting course

By HIROAKI

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Jan 5, 2016

I have enjoyed learning

By Flores A L

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Oct 26, 2024

Muy excelente el curso

By Fernando H L M

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Jun 28, 2021

thanks so much for all

By carlos r

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Jun 2, 2021

It was great training!

By Lisa S

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Jan 24, 2021

Thoroughly enjoyed it!

By Parasaran P

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Dec 23, 2020

it was really helpful.

By Cristhian D

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Nov 7, 2020

Excellent professor :)

By S M M R P (

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Aug 29, 2020

Excellent presentation

By Madhavan S N

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Aug 18, 2020

its very useful course

By Kanis M F

•

Jul 22, 2020

well structured course

By GHAYTADAK S B

•

Jul 21, 2020

Fun to learn like this

By Naveen. N C

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Jun 5, 2020

Good course, i love it

By Jiaming G

•

May 24, 2020

Professor is so great!

By OYEWUMI U B

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May 22, 2020

Best course i ever did

By Bharat S

•

May 22, 2020

Really nice experience

By Gabriel F

•

Jan 11, 2020

Great marketing class!

By Juliana P

•

Jun 28, 2017

Excellent course!!!!!!

By Lalita S

•

Sep 27, 2021

very nice experience

By jayant R

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Sep 23, 2021

an amazing experience

By Bruktawit A

•

Aug 16, 2021

exceed my expectation

By Chidinma

•

Jun 21, 2021

I enjoyed this course

By Li H

•

May 25, 2021

Very practical course