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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois Urbana-Champaign

4.7
stars
17,048 ratings

About the Course

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

VF

Dec 17, 2020

Really interesting & thought-provoking course. I'm hoping that Aric Rindfleisch will teach further classes within the Digital Marketing specialisation. Thank you for the insightful lectures, Aric!

JT

Jul 19, 2020

in depth knowledge about digital marketing and all its dimensions , digital tools, how firms can improve their marketing , new method , how to blend new technology in traditional marketing practices.

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3476 - 3500 of 5,368 Reviews for Marketing in a Digital World

By Maria P D N

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Jul 31, 2020

Very useful Course!

By ROSALIN S

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Jun 30, 2020

It's really helpful

By Alessandra R

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May 29, 2020

Really interesting!

By Subhanki S

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May 28, 2020

fabulously explined

By Mallika K

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May 28, 2020

Very Knowledgeable.

By Osama s

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May 27, 2020

excellent learning!

By raghav a

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May 7, 2020

really rich content

By Hiroany D V C F

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Apr 29, 2020

Excellent Course!!!

By S M A K A

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Apr 10, 2020

Simply excellent 👌

By Elias T

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Mar 6, 2020

Highly recommended!

By Yosi D S R

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Jul 22, 2019

Me encanto el curso

By Alicio d S N

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Apr 27, 2019

Muito boa didática.

By Joshua J M

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Apr 2, 2019

Really interesting!

By Makoto

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Dec 6, 2018

interesting lecture

By Sejan R 2 C

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Jun 1, 2018

I love this Course

By Shreyans J

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Sep 25, 2017

Highly Recommended!

By AKSHAR V

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May 17, 2017

Excellent Pedagogy!

By Anirban S

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May 6, 2017

Extremely helpful..

By Sneha N

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Aug 27, 2016

I'm really inspired

By Tima Z

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Dec 22, 2015

inspiring perfectly

By Sebastian S

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Sep 21, 2015

I like it very much

By Carolina A

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Aug 14, 2015

Excellent content!!

By Kurt L B

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Jul 22, 2023

loving this course

By Nanda O

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Apr 15, 2023

Great Introduction

By Ghadeer Q A R A Z

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Nov 18, 2022

super easy and fun