Chevron Left
Back to Fundamentals of Social Media Advertising

Learner Reviews & Feedback for Fundamentals of Social Media Advertising by Meta

4.8
stars
2,610 ratings

About the Course

This course takes a deep dive into paid advertising on social media. Learn how to start advertising on platforms like Facebook and Instagram by developing effective ads. Learn how to work with design teams by capturing the essence of your ad campaign in a creative brief, and understand how privacy policies may affect your ads. Complete the course with a project where you will produce a creative brief with assets you would deliver to a design team for your ad campaign. You’ll also create your first social media ad. By the end of this course you will be able to: • Determine why and when to invest in paid advertising on social media • Understand the anatomy of a social media ad and how they differ from organic posts • Evaluate on which platforms to run social media ad campaigns and what makes an ad effective • Craft compelling and effective visuals and copy for social media ads • Learn how to collaborate effectively with others through creative briefs • Build foundational understanding for data, data-based advertising and privacy protection • Build an ad directly from your Facebook Business Page and your Instagram Business Account • Use Instagram Stories Ads effectively to connect with customers • Write a creative brief and create a social media ad This course is intended for people who want to learn how to create and manage ads on social media. Learners don't need marketing experience, but they have basic internet navigation skills and are eager to participate and connect in social media. Having a Facebook or Instagram account helps and ideally learners have already completed course 1 (Introduction to Social Media Marketing) and 2 (Social Media Management) in this program....

Top reviews

HH

Dec 14, 2020

I love all the videos presentations and all the quizzes. However, some reading concepts are confusion and I could not find the right answer after I watched it over and over in the quizzes.

RR

Feb 28, 2021

A lot of information but important and well organized. Find the Coursera website poorly organized. The Forums and Discussions are ridiculous as many posts and requests are month's old.

Filter by:

551 - 575 of 696 Reviews for Fundamentals of Social Media Advertising

By Comfort Y

•

Mar 1, 2023

Good!

By Bappy H

•

Jan 7, 2023

Super

By Hibatullah A

•

Sep 2, 2021

great

By Eliana M A Y

•

Jul 4, 2021

great

By Bryan T V

•

Jul 4, 2021

Great

By Alberto E C Z

•

Apr 23, 2021

10/10

By Francesco P

•

Jan 25, 2021

Super

By Debashis B

•

Dec 14, 2020

great

By Худакулиева Т

•

Dec 19, 2025

good

By Firdavs R

•

Nov 4, 2025

good

By JUAN D J G

•

Nov 3, 2025

Nose

By Enzo g f f

•

Aug 4, 2025

Good

By MUHAMMAD M

•

Aug 2, 2025

Good

By Mohit s

•

Mar 23, 2025

Good

By HARSH Y I G U C C

•

Feb 24, 2025

good

By RIYA B I G U C C

•

Feb 17, 2025

Good

By Faisal D

•

Nov 19, 2024

Good

By Nguyễn K D

•

Apr 28, 2024

Good

By Mohamed E

•

Jan 27, 2024

good

By Ashish K

•

Jan 26, 2024

good

By fayti s

•

Dec 11, 2023

good

By Joy D

•

Nov 15, 2023

Good

By ahlam m

•

Aug 13, 2023

hhsh

By Nikhil A

•

Mar 29, 2023

best

By ABHAY K S

•

Mar 27, 2023

good