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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • M

    Macquarie University

    Analysing: Numeric and digital literacies

    Skills you'll gain: Governance, Management Accounting, Budgeting, Marketing Analytics, Capital Budgeting, Financial Modeling, Financial Data, SAS (Software), Business Analytics, Accounting, Financial Management, Customer Insights, Dashboard, Marketing Effectiveness, Corporate Finance, Digital Marketing, Business Valuation, Data-Driven Decision-Making, Financial Analysis, Data Visualization

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Validate and Summarize Data Effectively with Excel

    Skills you'll gain: Pivot Tables And Charts, Trend Analysis, Financial Data, Microsoft Excel, Data Quality, Data Validation, Excel Formulas, Strategic Decision-Making, Data Synthesis, Exploratory Data Analysis, Data Analysis, Data-Driven Decision-Making, Statistical Reporting, Business Analytics, Descriptive Statistics, Data Integrity

    Intermediate · Course · 1 - 4 Weeks

  • M

    Microsoft

    Microsoft Power BI and Power Platform for Productivity

    Skills you'll gain: Extract, Transform, Load, Star Schema, Microsoft Power Platform, Data Analysis Expressions (DAX), Data Storytelling, Microsoft Power Automate/Flow, Dashboard, Microsoft Excel, Excel Formulas, Power BI, Data-Driven Decision-Making, Microsoft Copilot, Data Presentation, No-Code Development, Data Transformation, Data Literacy, Data Modeling, Data Visualization, Data Analysis, Business Intelligence

    4.4
    Rating, 4.4 out of 5 stars
    ·
    768 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Chris Croft Training

    Cost Reduction: Cut Costs and Maximise Profits

    Skills you'll gain: Cost Reduction, Cost Control, Operational Efficiency, Operating Cost, Customer Analysis, Cost Accounting, Cost Benefit Analysis, Expense Management, Cost Estimation, Gross Profit, Profit and Loss (P&L) Management, Inventory Control, Cost Management, Process Optimization, Marketing Budgets, Management Accounting, Lean Methodologies, Workforce Management, Organizational Effectiveness, Leadership

    Mixed · Course · 1 - 4 Weeks

  • D

    Duke University

    Machine Learning Foundations for Product Managers

    Skills you'll gain: Deep Learning, Model Evaluation, Unsupervised Learning, Classification And Regression Tree (CART), Machine Learning, Regression Analysis, Artificial Intelligence and Machine Learning (AI/ML), Convolutional Neural Networks, Decision Tree Learning, Computer Vision, Logistic Regression, Supervised Learning, Natural Language Processing, Random Forest Algorithm, Data Science, Predictive Analytics, Algorithms

    4.7
    Rating, 4.7 out of 5 stars
    ·
    774 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    University of California, Irvine

    High-Impact Business Writing

    Skills you'll gain: Business Writing, Business Correspondence, Concision, Editing, Grammar, Proofreading, Business Communication, Report Writing, Global Marketing, Writing, Target Audience, Communication, Virtual Teams, Press Releases, Persuasive Communication, Presentations

    4.5
    Rating, 4.5 out of 5 stars
    ·
    3.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Huddersfield

    Differential Calculus Fundamentals

    Skills you'll gain: Applied Mathematics, Analytical Skills, Calculus, Engineering Calculations, Advanced Mathematics, Data-Driven Decision-Making, Derivatives

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Co-Create Success Plans

    Skills you'll gain: Root Cause Analysis, Solution Selling, Problem Solving, Consultative Approaches, Collaboration, Project Risk Management, Discussion Facilitation, Risk Management, Stakeholder Engagement, Design Thinking, Client Support, Goal Setting, Key Performance Indicators (KPIs), Project Documentation

    Intermediate · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Apply Advanced Photoshop Techniques for Visual Design

    Skills you'll gain: Graphic and Visual Design, Image Analysis, Design Elements And Principles

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Drive Project Success with Clear Communication

    Skills you'll gain: Communication Planning, Project Documentation, Collaborative Software, Taking Meeting Minutes, Internal Communications, Accountability, Team Oriented, Stakeholder Communications, Meeting Facilitation, Document Management, Communication Strategies, Project Coordination, Workflow Management, Project Management, Communication, Stakeholder Engagement, Governance, Business Communication

    Beginner · Course · 1 - 4 Weeks

  • S

    Starweaver

    Luxury Hospitality & Brand Innovation

    Skills you'll gain: Customer experience strategy (CX), Service Design, Change Management, Social Media Campaigns, Hospitality Management, Social Media Marketing, Process Mapping, Key Performance Indicators (KPIs), Hospitality Services, Design Thinking, Brand Marketing, Service Management, Customer experience improvement, Digital Marketing, Design, Social Media Management, Prototyping, Content Marketing, Leadership, Search Engine Optimization

    4.4
    Rating, 4.4 out of 5 stars
    ·
    200 reviews

    Intermediate · Specialization · 1 - 3 Months

  • C

    Coursera

    Embed Everything

    Skills you'll gain: Embeddings, PyTorch (Machine Learning Library), Feature Engineering, Data Preprocessing, Scikit Learn (Machine Learning Library), NumPy, Unstructured Data, Applied Machine Learning, Matplotlib, Natural Language Processing, Semantic Web, Pandas (Python Package), Dimensionality Reduction, Machine Learning Methods, Scripting, Model Evaluation, Text Mining, Data Transformation, Machine Learning, Data Visualization

    Intermediate · Course · 1 - 4 Weeks

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1…119120121…461

In summary, here are 10 of our most popular marketing analytics courses

  • Analysing: Numeric and digital literacies: Macquarie University
  • Validate and Summarize Data Effectively with Excel: Coursera
  • Microsoft Power BI and Power Platform for Productivity: Microsoft
  • Cost Reduction: Cut Costs and Maximise Profits: Chris Croft Training
  • Machine Learning Foundations for Product Managers: Duke University
  • High-Impact Business Writing: University of California, Irvine
  • Differential Calculus Fundamentals: University of Huddersfield
  • Co-Create Success Plans: Coursera
  • Apply Advanced Photoshop Techniques for Visual Design: EDUCBA
  • Drive Project Success with Clear Communication: Coursera

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