Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Coursera
Skills you'll gain: Presentations, Graphic Design, Data Visualization, Marketing Materials, Social Media Content, Social Media Marketing, Content Creation, Marketing Design, User Accounts, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Blogs, Search Engine Optimization, Keyword Research, Web Content, Web Analytics and SEO, Content Creation, Content Marketing, Drive Engagement, Generative AI, Business Marketing
Beginner · Course · 1 - 4 Weeks

Michigan State University
Skills you'll gain: Persona (User Experience), Research Design, Game Design, Design, Animation and Game Design, User Experience Design, Diversity Awareness, Augmented and Virtual Reality (AR/VR), Psychology, User Research, Cultural Sensitivity
Beginner · Course · 1 - 4 Weeks

Multiple educators
Skills you'll gain: Data Storytelling, Storytelling, Design Thinking, Business Strategy, Business Modeling, Business Solutions, Marketing Communications, Data Visualization, Brand Strategy, Project Portfolio Management, Business Planning, Growth Strategies, Technology Strategies, Business Process, Digital Transformation, Risk Management, Innovation, Strategic Communication, Presentations, Strategic Thinking
Intermediate · Specialization · 3 - 6 Months

National Academy of Sports Medicine
Skills you'll gain: Exercise Science, Coaching, Health And Wellness Coaching, Kinesiology, Injury Prevention, Physiology, Adaptability, Human Musculoskeletal System, Goal Setting, Communication, Anatomy
Beginner · Course · 1 - 3 Months

Michigan State University
Skills you'll gain: Customer Acquisition Management, Business Planning, Entrepreneurship, Business Modeling, Resource Management, Sales Strategy, Plan Execution, New Business Development, Business Strategy, Customer Engagement, Go To Market Strategy, Marketing, Innovation, Fundraising and Crowdsourcing, Budgeting
Mixed · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Digital Media Strategy, Customer Relationship Management (CRM) Software, Digital Marketing, Online Advertising, Email Marketing, Marketing Strategies, Campaign Management, Social Media Strategy, Social Media Marketing, Search Engine Optimization, Marketing Effectiveness, Marketing Communications, Web Analytics and SEO, Marketing, Copywriting, Advertising, Integrated Marketing Communications, Mobile Security, Key Performance Indicators (KPIs)
Mixed · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Health Informatics, Executive Presence, Strategic Communication, Healthcare Ethics, Strategic Planning, Health Care Administration, Health Policy, Leadership, Business Planning, Patient Safety, Innovation, Healthcare Project Management, Telehealth, Team Leadership, Organizational Strategy, Design Thinking, Advocacy, Communication, Continuous Quality Improvement (CQI), Safety Standards
Beginner · Specialization · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Psychiatry, Clinical Psychology, Mental and Behavioral Health Specialties, Mental Health Diseases and Disorders, Mental Health, Substance Abuse, Public Health, Psychology, Public Health and Disease Prevention, Health Policy, Psychiatric And Mental Health Nursing, Neurology, Pharmacotherapy, Medical Science and Research, Epidemiology, Research, Pharmacology, Personal Development
Beginner · Course · 1 - 4 Weeks

Kennesaw State University
Skills you'll gain: Sales Process, Selling Techniques, Verbal Communication Skills, Sales, B2B Sales, Sales Strategy, Communication, Consumer Behaviour, Customer Relationship Building, Customer Analysis, Non-Verbal Communication, Target Audience
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Prompt Engineering, Sales Strategy, Sales Pipelines, AI Personalization, Sales Operations, Responsible AI, Lead Generation, Sales Development, Generative AI Agents, Competitive Analysis, Sales Management, Marketing Automation, Customer Relationship Management (CRM) Software, Account Management, Business Process Automation, Business Intelligence, Workflow Management, Market Analysis, Data-Driven Decision-Making, Forecasting
Intermediate · Specialization · 1 - 3 Months

University of Michigan
Skills you'll gain: Delegation Skills, Legal Technology, Critical Thinking, Responsible AI, Time Management, AI Enablement, Artificial Intelligence, Experimentation, Advocacy, Legal Strategy, AI Workflows, Email Automation, Lifelong Learning, Professional Development, Constructive Feedback, Leadership, Creativity, Presentations, Generative AI, Communication
Beginner · Specialization · 1 - 3 Months