• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    إنشاء حساب بينترست واستغلاله في مشروعك التجاري

    Skills you'll gain: Pinterest, Marketing, Social Media Marketing, Business Marketing, Online Advertising, Small Business Accounting, User Accounts, Driving engagement

    Beginner · Guided Project · Less Than 2 Hours

  • D

    Duke University

    Decentralized Finance (DeFi) Opportunities and Risks

    Skills you'll gain: Blockchain, Cyber Risk, FinTech, Operational Risk, Scalability, Regulatory Compliance, Risk Management, Exploit development, Financial Regulations, Risk Analysis, Vulnerability Assessments, Secure Coding, Auditing, Governance, Key Management, Environmental Social And Corporate Governance (ESG), Transaction Processing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    348 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Empowering and Transforming Your Organization with GenAI

    Skills you'll gain: AI Enablement, Organizational Change, Generative AI Agents, Business Transformation, Stakeholder Communications, Organizational Development, Business Communication, Communication, Internal Communications, Employee Training, Workforce Development, Stakeholder Engagement, Employee Engagement, Change Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    43 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    How to Create a Facebook Business Manager Account

    Skills you'll gain: Facebook, Dashboard, Social Media Management, Business Management, Social Media, Account Management, User Accounts, Social Media Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • U

    Universidades Anáhuac

    Liderazgo efectivo y colaboración con inteligencia emocional

    Skills you'll gain: Team Building, Empathy & Emotional Intelligence, Emotional Intelligence, Team Management, Personal Development, Team Leadership, Organizational Leadership, Teamwork, Collaboration, Conflict Management, Team Motivation, Professional Development, Productivity, Initiative and Leadership, Leadership, Motivational Skills, Self-Awareness, Overcoming Obstacles, Communication, Problem Solving

    4.9
    Rating, 4.9 out of 5 stars
    ·
    67 reviews

    Beginner · Course · 1 - 3 Months

  • T

    The Hong Kong University of Science and Technology

    FinTech Disruptive Innovation: Implications for Society

    Skills you'll gain: FinTech, Market Trend, Financial Services, Emerging Technologies, Workforce Development, Innovation, Banking Services, Social Impact, Digital Transformation, Business Transformation, Market Dynamics, Cultural Diversity, Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    112 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    لوسائط الرقمية واستراتيجيات التسويق

    Skills you'll gain: Digital Media Strategy, Customer Relationship Management (CRM) Software, Digital Marketing, Online Advertising, Email Marketing, Marketing Strategies, Campaign Management, Social Media Strategy, Social Media Marketing, Search Engine Optimization, Marketing Effectiveness, Marketing Communications, Web Analytics and SEO, Marketing, Copywriting, Advertising, Integrated Marketing Communications, Mobile Security, Key Performance Indicators (KPIs)

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Cannabis, Mental Health, and Brain Disorders

    Skills you'll gain: Psychiatry, Clinical Psychology, Mental and Behavioral Health Specialties, Mental Health Diseases and Disorders, Mental Health, Substance Abuse, Public Health, Psychology, Public Health and Disease Prevention, Health Policy, Psychiatric And Mental Health Nursing, Neurology, Pharmacotherapy, Medical Science and Research, Epidemiology, Research, Pharmacology, Personal Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    165 reviews

    Beginner · Course · 1 - 4 Weeks

  • K

    Kennesaw State University

    Professional Selling: Step 1 - Think Like a High-Performer

    Skills you'll gain: Sales Process, Selling Techniques, Verbal Communication Skills, Sales, B2B Sales, Sales Strategy, Communication, Consumer Behaviour, Customer Relationship Building, Customer Analysis, Non-Verbal Communication, Target Audience

    4.8
    Rating, 4.8 out of 5 stars
    ·
    64 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Generative AI for Sales

    Skills you'll gain: Prompt Engineering, Sales Strategy, Sales Pipelines, AI Personalization, Sales Operations, Responsible AI, Lead Generation, Sales Development, Generative AI Agents, Competitive Analysis, Sales Management, Marketing Automation, Customer Relationship Management (CRM) Software, Account Management, Business Process Automation, Business Intelligence, Workflow Management, Market Analysis, Data-Driven Decision-Making, Forecasting

    4.1
    Rating, 4.1 out of 5 stars
    ·
    33 reviews

    Intermediate · Specialization · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    Leadership for the future

    Skills you'll gain: Culture Transformation, Business Transformation, Employee Engagement, Delegation Skills, Stakeholder Communications, Corporate Communications, Process Management, Business Communication, Strategic Communication, Internal Communications, Professional Development, Mentorship, Leadership, Lifelong Learning, Organizational Change, Communication, Digital Transformation, Drive Engagement, Influencing, Team Leadership

    4.8
    Rating, 4.8 out of 5 stars
    ·
    291 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Toronto

    Knowledge and Skills for Dementia Care: the SSLD Approach

    Skills you'll gain: Gerontology, Long Term Care, Geriatrics, Caregiving, Nursing Homes, Dignity in Care, Home Health Care, Mental and Behavioral Health, Care Management, Community Development, Substance Abuse, Patient-centered Care, Diversity Awareness, Informed Consent, Behavior Management, Needs Assessment

    4.6
    Rating, 4.6 out of 5 stars
    ·
    131 reviews

    Beginner · Course · 1 - 3 Months

1…300301302…502

In summary, here are 10 of our most popular social media marketing courses

  • إنشاء حساب بينترست واستغلاله في مشروعك التجاري: Coursera
  • Decentralized Finance (DeFi) Opportunities and Risks: Duke University
  • Empowering and Transforming Your Organization with GenAI: Coursera
  • How to Create a Facebook Business Manager Account: Coursera
  • Liderazgo efectivo y colaboración con inteligencia emocional: Universidades Anáhuac
  • FinTech Disruptive Innovation: Implications for Society: The Hong Kong University of Science and Technology
  • لوسائط الرقمية واستراتيجيات التسويق: University of Illinois Urbana-Champaign
  • Cannabis, Mental Health, and Brain Disorders: University of Colorado Boulder
  • Professional Selling: Step 1 - Think Like a High-Performer: Kennesaw State University
  • Generative AI for Sales: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok