• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • J

    Johns Hopkins University

    Computational and Graphical Models in Probability

    Skills you'll gain: Network Analysis, Statistical Modeling, Bayesian Network, R (Software), R Programming, Social Network Analysis, Simulations, Graph Theory, Statistical Analysis, Probability & Statistics, Markov Model, Probability Distribution, Data Visualization, Machine Learning, Statistical Hypothesis Testing

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    AI Prompts for SEO Growth

    Skills you'll gain: Prompt Engineering, Content Creation, Web Content, Generative AI, Keyword Research, Generative AI Agents, Search Engine Marketing

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Glasgow

    Introduction to Digital Epistemology

    Skills you'll gain: digital literacy, Ethical Standards And Conduct

    Intermediate · Course · 1 - 4 Weeks

  • U

    Universidad de los Andes

    Biodiseño respondiendo a retos complejos

    Skills you'll gain: Design Thinking, Ideation, Sustainable Design, Creative Thinking, Creative Problem-Solving, Systems Thinking, Innovation, Sustainable Development, Biotechnology, Sustainable Systems, Biology, Usability Testing, Prototyping, Communication, Empathy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Salesforce Starter Kit

    Skills you'll gain: Salesforce, Salesforce Development, Systems Integration, Customer Relationship Management, Customer Relationship Management (CRM) Software, Data Integration, Contract Management, AI Enablement, Responsible AI, Web Services, Business Reporting, Sales Operations, Integration Testing, Artificial Intelligence, Application Programming Interface (API), Software Design Patterns, Security Controls, Customer Data Management, Analytics, Data Security

    Advanced · Specialization · 1 - 4 Weeks

  • I

    INSEAD

    Blockchain e Negócios: Aplicativos e Implicações

    Skills you'll gain: Blockchain, Business Transformation, Governance, Organizational Structure, Strategic Leadership, Emerging Technologies, Business Modeling, Business Management, New Business Development, Social Impact, Innovation, Intellectual Property

    Mixed · Course · 1 - 3 Months

  • E

    Edureka

    Project Leadership, Risk, and Strategic Management

    Skills you'll gain: Stakeholder Engagement, Business Leadership, Quality Management, Risk Management, Resource Management, Team Leadership, Communication, Conflict Management

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Negotiation Skills

    Skills you'll gain: Negotiation, Communication, Conflict Management, Interpersonal Communications, Collaboration, Assertiveness, Proposal Development, Problem Solving, Active Listening, Planning, Cognitive flexibility

    4.4
    Rating, 4.4 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Leeds

    Introduction to Technology-Assisted Decision-Making

    Skills you'll gain: Resource Allocation, Operations Research, Production Planning, Graph Theory, Data-Driven Decision-Making, Decision Making, Mathematical Modeling, Process Optimization, Network Planning And Design, Complex Problem Solving, Computational Logic, Algorithms, Linear Algebra, Cryptography

    4.8
    Rating, 4.8 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Find the Best in your Budget with Upwork

    Skills you'll gain: User Accounts, Account Management, Communication, Interviewing Skills, Project Documentation, Project Scoping, Entrepreneurship

    Intermediate · Guided Project · Less Than 2 Hours

  • P

    Packt

    Project Management Best Practices using Agile and Scrum

    Skills you'll gain: Sprint Retrospectives, Agile Methodology, Agile Project Management, Change Management, Agile Software Development, Organizational Change, Team Management, Team Building, Leadership Studies, Sprint Planning, Project Management Software, Continuous Improvement Process, Communication

    Intermediate · Course · 3 - 6 Months

  • C

    Coursera

    AI Agents: Multi-Agent Design & Governance

    Skills you'll gain: Responsible AI, AI Workflows, AI Orchestration, Agentic systems, Generative AI Agents, Artificial Intelligence, Coordination, AI Security, Data Ethics, Governance, Systems Architecture, Software Architecture, Scalability, Regulatory Compliance, Communication Strategies, Communication

    Intermediate · Course · 1 - 4 Weeks

1…438439440…506

In summary, here are 10 of our most popular social media marketing courses

  • Computational and Graphical Models in Probability: Johns Hopkins University
  • AI Prompts for SEO Growth: Coursera
  • Introduction to Digital Epistemology: University of Glasgow
  • Biodiseño respondiendo a retos complejos: Universidad de los Andes
  • Salesforce Starter Kit: Coursera
  • Blockchain e Negócios: Aplicativos e Implicações: INSEAD
  • Project Leadership, Risk, and Strategic Management: Edureka
  • Negotiation Skills: Packt
  • Introduction to Technology-Assisted Decision-Making: University of Leeds
  • Find the Best in your Budget with Upwork: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok