• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Design Engaging Social Media Visuals Fast

    Skills you'll gain: Canva (Software), Social Media Marketing, Social Media Content, Social Media, Instagram, Style Guides, Graphic and Visual Design Software, Facebook, Graphic Design, Graphic and Visual Design, Digital Design, Technical Standard, Image Quality, Design Specifications, Brand Management

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Analyzing and Securing AI System Performance

    Skills you'll gain: Threat Modeling, Data Visualization, AI Security, A/B Testing, Open Web Application Security Project (OWASP), Secure Coding, DevSecOps, Application Security, System Monitoring, MLOps (Machine Learning Operations), Analytics, Data Governance, API Gateway, Cyber Governance, Data Cleansing, Data Processing, Data Management, Data Quality, Data Validation, Jupyter

    Intermediate · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Value Chain Management

    Skills you'll gain: Management Accounting, Operations Management, Marketing Planning, Organizational Strategy, Marketing, Performance Measurement, Product Strategy, Supply Chain, Continuous Improvement Process, Manufacturing Operations, Operational Analysis, Integrated Marketing Communications, Business Operations, Operations, Marketing Management, Process Improvement, Cost Accounting, Performance Analysis, Supply Chain Management, Quality Control

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.2K reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Sync CRM Contacts

    Skills you'll gain: Customer Relationship Management (CRM) Software, Email Marketing, Data Mapping, Marketing Automation, Data Validation, Gmail, Marketing Operations, Data Integration, Marketing, Marketing Analytics, Customer Data Management, Data Import/Export, Operational Efficiency

    Beginner · Course · 1 - 4 Weeks

  • A

    Alex Genadinik

    ClickBank To Recruit Affiliates To Sell Your Products

    Skills you'll gain: Marketing Automation, Blogs, E-Commerce, Performance marketing, Technical Support, Recruitment, Product Promotion, Influencing, Search Engine Marketing, Product Marketing, Recruitment Strategies

    Mixed · Course · 1 - 4 Weeks

  • L

    Logical Operations

    Prompt Engineering for AI Image Generation

    Skills you'll gain: Prompt Engineering, Generative AI, Prompt Engineering Tools, Prompt Patterns, Multimodal Prompts, Data Ethics, Responsible AI, Image Quality, Business Ethics, Presentations, Photo Editing, Creativity, Artificial Intelligence, Photo/Video Production and Technology, Graphic and Visual Design, Promotional Materials, Design, Customer Service, Marketing

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Managerial Economics and Business Analysis

    Skills you'll gain: Supply And Demand, Statistical Inference, Business Analytics, Descriptive Statistics, Sampling (Statistics), Market Dynamics, Business Planning, Statistical Hypothesis Testing, Financial Systems, Statistics, Bank Regulations, Financial Policy, Banking, International Finance, Data-Driven Decision-Making, Data Analysis, Data Presentation, Economics, Statistical Analysis, Peer Review

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • L

    Logical Operations

    R Programming: Conditionals, Loops, Functions, and Packages

    Skills you'll gain: R Programming, Maintainability, Package and Software Management, R (Software), Programming Principles, Statistical Programming, Computer Programming, Data Structures, Software Development, Data Science, Computer Programming Tools, Data Analysis

    Mixed · Course · 1 - 4 Weeks

  • L

    Logical Operations

    Crystal Reports: Enhancing, Importing, and Exporting Reports

    Skills you'll gain: Microsoft Excel, Business Reporting, Spreadsheet Software, Report Writing, Management Reporting, Microsoft Access, Data Presentation, Data Analysis Software, Data Visualization, Data Integration, Business Intelligence, Data Analysis, Microsoft Office

    Mixed · Course · 1 - 4 Weeks

  • J

    John Wiley & Sons

    Partnership Strategy for Growth: The Partnership Economy

    Intermediate · Course · 3 - 6 Months

  • J

    Johns Hopkins University

    Introduction to Genomic Technologies

    Skills you'll gain: Bioinformatics, Data Science, Molecular Biology, Data Analysis, Computer Science, Statistical Analysis, Computational Thinking, Biostatistics, Statistics, Software Engineering, Algorithms, Biology

    4.6
    Rating, 4.6 out of 5 stars
    ·
    4.9K reviews

    Mixed · Course · 1 - 4 Weeks

  • G

    Google Cloud

    アプリケーションに適した Google Cloud データベースの選択

    Skills you'll gain: Google Cloud Platform, Generative AI, Vector Databases, NoSQL, Scalability, Databases, Data Structures, Relational Databases, Transaction Processing, Analytics, Data Migration

    Beginner · Course · 1 - 4 Weeks

Searches related to marketing analytics

marketing analytics foundation
marketing analytics with meta
marketing analytics: data predictions and dashboards
marketing analytics: know your customers
marketing analytics specialization
marketing analytics free
marketing analytics – university of virginia
marketing analytics wharton
1…99100101…460

In summary, here are 10 of our most popular marketing analytics courses

  • Design Engaging Social Media Visuals Fast: Coursera
  • Analyzing and Securing AI System Performance: Coursera
  • Value Chain Management: University of Illinois Urbana-Champaign
  • Sync CRM Contacts: Coursera
  • ClickBank To Recruit Affiliates To Sell Your Products: Alex Genadinik
  • Prompt Engineering for AI Image Generation: Logical Operations
  • Managerial Economics and Business Analysis: University of Illinois Urbana-Champaign
  • R Programming: Conditionals, Loops, Functions, and Packages: Logical Operations
  • Crystal Reports: Enhancing, Importing, and Exporting Reports: Logical Operations
  • Partnership Strategy for Growth: The Partnership Economy: John Wiley & Sons

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok