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Learner Reviews & Feedback for Measure and Optimize Social Media Marketing Campaigns by Meta

4.9
stars
1,906 ratings

About the Course

This course provides you with the skills to optimize your social media marketing efforts. Learn to evaluate and interpret the results of your advertising campaigns. Learn how to assess advertising effectiveness through lift studies and optimize your campaigns with split testing. Understand how advertising effectiveness is measured across platforms and devices, learn how to evaluate the ROI of your marketing, and master how to communicate your social media marketing results to others in the company. By the end of this course, you will be able to: • Analyze dashboards and evaluate ROI from your social media marketing efforts • Understand different techniques used to optimize marketing campaigns, such as attribution and marketing mix models • Implement an A/B test to optimize your campaign • Present and communicate the results of your campaign to a team This course is for people who want to learn how to analyze their campaign marketing results, optimize their campaigns, and effectively communicate findings to their teams. Learners don't need marketing experience but should have basic internet navigation skills and be eager to participate and connect on social media. Having a Facebook or Instagram account helps, and ideally, learners have already completed the four previous courses in this program. This course will be followed by the Meta Social Media Marketing Capstone course, the final course of this certification, in which learners will take the Digital Marketing Associate Certification Exam and complete a Capstone project to receive their Meta Social Media Marketing Professional Certificate....

Top reviews

SE

Dec 28, 2020

This course was the most challenging of them all. There were a lot of math word problems in the first module and math was never a strong point for me in college. Overall, very informative course.

RR

Jan 29, 2021

An extremely important course on the art of measuring and optimizing social media marketing campaigns along with super tips on presentation do's and don'ts! UNMISSABLE for social media marketers!

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376 - 400 of 463 Reviews for Measure and Optimize Social Media Marketing Campaigns

By Kimberly G R R

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Jun 28, 2021

EXCELENT

By AHMAD H

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Dec 21, 2020

شكرا لكم

By Phan M K A (

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Nov 11, 2024

amazing

By Aqeel K

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Jul 8, 2023

Amazing

By HIRUT D

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Apr 30, 2023

awesome

By Muzammil S

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Sep 27, 2022

amazing

By Canaa A

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Jul 19, 2022

so cool

By Naseem A

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Jan 25, 2022

Thanks

By Fadekemi O

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Oct 5, 2021

Awesome

By GABRIELA D L M G

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Aug 16, 2021

Gracias

By Maria R P R

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Aug 7, 2021

AMAZING

By ญาณเดช อ

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Jul 7, 2025

ขอบคุณ

By Mukhtar M

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Mar 14, 2023

thanks

By Tyler J D W

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Apr 4, 2022

Great!

By Kristiana V

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Oct 29, 2021

Great!

By sandra m c

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Jul 7, 2021

greatt

By Comfort A

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Mar 14, 2023

Nice!

By rongmei f

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Sep 27, 2022

nice

By azza t

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Aug 20, 2022

Great

By Moutaz A

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Sep 25, 2021

great

By Eliana M A Y

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Jul 4, 2021

great

By Bryan T V

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Jul 4, 2021

Great

By Karina G P

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Jan 13, 2021

Great

By Thanushree G P

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Oct 11, 2025

good

By Temur M

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Aug 7, 2025

good