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Learner Reviews & Feedback for An Introduction to Consumer Neuroscience & Neuromarketing by Copenhagen Business School

4.7
stars
3,522 ratings

About the Course

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

Top reviews

SJ

Aug 16, 2017

All in all, it was a good course to begin with the neuroscience aspect of marketing. However, it was a bit more focused on consumer neuroscience rather than its marketing aspect.

AS

Mar 31, 2020

Thomas has the rare ability to explain the difficult concepts in relatively simple terms. I think that this course provides a good introduction on consumer neuroscience for beginners.

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576 - 600 of 896 Reviews for An Introduction to Consumer Neuroscience & Neuromarketing

By Uditha W

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Jun 6, 2019

excellent course.

By Marco B F

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Nov 26, 2018

Very good course!

By Qiang L

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Oct 25, 2018

Very good course!

By Marianna K

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Sep 29, 2017

Excellent course!

By Fatema A

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Apr 15, 2025

good and helpful

By Rudradip b

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Jun 2, 2023

Excellent Course

By 2K19/ME/162 P K

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May 16, 2023

Very Good course

By Wisdom P

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Oct 11, 2022

great course!!!

By Kamesh R

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Aug 3, 2021

best course ever

By Pankaj B

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Jul 6, 2020

Fantastic course

By Surabhi S

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Jan 15, 2019

Excellent course

By RaviChandraReddy C

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Jul 19, 2017

excellent course

By SARAYU.V.S

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Oct 6, 2016

wonderful course

By Ojas D

•

Jun 20, 2025

Very Intersting

By Jay J A

•

Apr 7, 2022

Awesomeinsights

By Gabriel B

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Nov 8, 2021

Excelente curso

By Vijaya L V

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Aug 3, 2021

amazing course

By Beth P

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Jan 1, 2021

A great course.

By Md R I

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Jun 17, 2020

this is helpful

By Darryl W D X

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Jun 1, 2020

it was a blast!

By KIRAN V M

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May 14, 2020

Very insightful

By Igor B

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Jan 10, 2019

SEN-SA-SIO-NAL!

By claudia a g

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Sep 8, 2018

its very useful

By Chinmoy M

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May 5, 2023

Awesome course