Este Programa de Cursos Integrados tem como objetivo apresentar uma visão abrangente sobre Fundamentos da Gestão de Sucesso do Cliente. As organizações investem cada vez mais em tecnologia, mas que muitas vezes não se traduzem em objetivos de negócio. Esta é a principal responsabilidade do especialista no sucesso do cliente: garantir o melhor uso da tecnologia, melhorar a experiência do usuário e ajudar a alcançar seus objetivos. Desta maneira, as organizações podem estabelecer uma relação de longo prazo, baseada em assinatura e receita recorrente.
Fundamentos da Gestão do Sucesso do Cliente Specialization
Fundamentos da Gestão do Sucesso do Cliente Specialization
Como focar na experiência de seu cliente?. Conheça os principais tópicos em Gestão do Sucesso do Cliente e entenda como a tecnologia pode promover novos modelos de negócios e uma melhor experiência a seus clientes.
Instructor: Carlos Alves
Included with 
Get in-depth knowledge of a subject
(38 reviews)
Beginner level
No prior experience required
3 months at 10 hours a week
Flexible schedule
Earn a career credential
Share your expertise with employers
Get in-depth knowledge of a subject
(38 reviews)
Beginner level
No prior experience required
3 months at 10 hours a week
Flexible schedule
Earn a career credential
Share your expertise with employers
What you'll learn
Skills you'll gain
- Customer Insights
- Value Propositions
- Customer Data Management
- Agile Methodology
- Customer Success Management
- Market Analysis
- Customer Retention
- Target Audience
- Organizational Structure
- Business Modeling
- Customer Relationship Management
- Business Transformation
- Business Solutions
- Business Analysis
- Consultative Approaches
- Software As A Service
- Customer experience strategy (CX)
- Business Relationship Management
- Process Design
- Customer Engagement
What’s included
Shareable certificate
Add to your LinkedIn profile
Taught in Portuguese (Brazil)
113 practice exercises
Advance your subject-matter expertise
- Learn in-demand skills from university and industry experts
- Master a subject or tool with hands-on projects
- Develop a deep understanding of key concepts
- Earn a career certificate from Fundação Instituto de Administração
Specialization - 4 course series
What you'll learn
Skills you'll gain
Customer Relationship Management, Customer Success Management, Consumer Behaviour, Customer experience strategy (CX), Business Transformation, Customer Retention, Business Modeling, Cloud Services, Software As A Service, Technology Strategies, Revenue Management, Service Level Agreement, and Business Strategies
What you'll learn
Skills you'll gain
Agile Methodology, Customer Insights, Customer experience strategy (CX), Key Performance Indicators (KPIs), Value Propositions, Process Design, Cross-Functional Collaboration, Business Analysis, Customer Relationship Management, and Product Lifecycle Management
What you'll learn
Skills you'll gain
Customer Success Management, Customer Retention, Presentations, Technology Solutions, Active Listening, Customer Engagement, Organizational Structure, Market Analysis, Customer Data Management, Customer experience strategy (CX), Communication, Customer Relationship Management, Business Technologies, Consultative Approaches, Business Solutions, and Business Relationship Management
What you'll learn
Skills you'll gain
Customer Success Management, Customer Engagement, Customer Relationship Management, Customer Retention, Value Propositions, Target Audience, Customer Insights, Business Metrics, Organizational Structure, Key Performance Indicators (KPIs), and Customer experience strategy (CX)
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
Instructor
Offered by
Compare with similar products
| Rating | ||||
|---|---|---|---|---|
| Level | ||||
| Skills | ||||
| Last updated | ||||
| Number of practice exercises | ||||
| Degree eligibility | ||||
| Part of Coursera Plus |
You might also like
Why people choose Coursera for their career
Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."
Open new doors with Coursera Plus
Unlimited access to 10,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription
Advance your career with an online degree
Earn a degree from world-class universities - 100% online
Join over 3,400 global companies that choose Coursera for Business
Upskill your employees to excel in the digital economy
Frequently asked questions
Este Programa de Cursos Integrados leva em torno de 4 meses para ser finalizado. Contudo, o tempo de estudo dependerá da sua disponibilidade. Recomendamos que você se dedique aos estudos diariamente, completando um módulo a cada semana.
Para acompanhar este programa de cursos integrados, que é destinado a alunos iniciantes no tema, não há necessidade de conhecimentos prévios. Contudo, experiência em atuar em áreas correlatas aos cursos contribui com o aprendizado.
Os cursos podem ser feitos conforme seu interesse ou necessidade. Contudo, recomendamos a ordem na qual os cursos estão dispostos, para facilitar o entendimento dos conceitos abordados.
More questions
Financial aid available,